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Marketing strategies & tactics for clubs
a five part webinar series to show you and your managers how to design
and implement a comprehensive marketing plan to increase your club revenues.
You and your team can participate in up to five webinars from the leading experts in North America on market trends, marketing strategies, and tactics in club management; harnessing the power of the Internet and using video to improve your bottom line. This webinar series will show you how to design and implement a marketing strategy to recruit new members; retain existing members; increase participation in club events; and market your facilities to your local community. Read more about what you’ll learn.
$149 per webinar, $499 for all five webinars It’s no too late to participate in all five webinarsEven though the webinar series has begun, all webinars will be recorded for future reference and use. So should you not be able to attend one of the webinars, you still will be able to review the material provided from one of our leading experts by consulting our archives.
If you wish to register for ALL 5 WEBINARS, please complete the registration for the next scheduled webinar and indicate YES you are registering for all five. We will complete your registrations for the other four to ensure you receive all information and notifications relating to those webinars. You will be provided the urls needed to access all of the recorded webinars If you have any questions, please do not hesitate to email us at
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Webinar 1 - Tuesday, February 14, 2012, 1:30 PM Eastern Standard Time - Register NOW Marketing Trends in the Club Industry - What are the major trends impacting the North American club industry in terms of new member recruiting; member retention; member participation in club activities and events; facilities marketing and what are some major strategies to deal with these trends. Webinar 2 - Wednesday, February 22, 2012 - 1:30 PM Eastern Standard Time - Register NOW Market positioning – How you are perceived, Recruiting new members - Creating relevance, Retaining members – Understanding changing needs, Boosting member participation in referrals, Marketing facilities to maximize revenue.
Webinar 3 - Thursday, March 1, 2012, 1:30 PM Eastern Standard Time Register NOW
What is that specific mix of marketing communications tools that clubs rely on to build their businesses? From the traditional print newsletter to blogs and webinars, Bill McMahon Jr. shares his experience with traditional tactics and the use of new media to help club managers to achieve their strategic objectives. Webinar 4 - Wednesday, March 21, 2012, 1:30 PM Eastern Standard Time - Register NOW This webinar will deal with websites, SEO, blogs, research and other tactics to achieve key objectives, expand awareness and reduce marketing costs.
Webinar 5 Wednesday, March 28, 2012, 1:30 PM Eastern Standard Time - Register NOW The falling cost of video production and the huge volume of information on the Internet have made video a critically important communications tool. This webinar will show managers what to do and how to put it to their most effective use to achieve business growth.
Billing Information After you register you will receive an invoice for your webinar(s) from McKinley Solutions. At the time of registration you provided your credit card to protect your spot in the webinar and, if applicable, your early bird discount. Please pay the invoice promptly.
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